Expertise: For Your Company
At the heart of my mission as a product manager lies my passion for helping companies in building impactful products that will shape the future.
Through meticulous user research and various product discovery techniques, we’ll unveil the key to addressing your customers’ needs.
In today’s fast-paced dynamic tech world, it can be difficult to understand your customers’ challenges. We’ll dive deep to translate user pain points and come out on top with customer insights that hold the potential to revolutionize what you have to offer.
My Unconventional Approach:
Companies and Educational Institutions I have worked with
Turning Your Ideas Into Triumph Through The Following “Recipe”
Step 1:
Define your right target user
Objective: Understand your customers’ and their core characteristics in details
• Define the target User Personas
• Build Empathy Map
• Build User Journey Map
• User Persona Workshops
Step 2:
Identify the right user problem
Objective: Understand the real user pain points, drivers and motivations
• 1-1 User Interviews, high-level problem statement OR specific problem exploration
• User Surveys and problem statements
• Exploration and problem framing workshops
Step 3:
Validate your current assumptions
Objective: Identify new opportunities and/or validate existing opportunities
• List of problem and business assumptions
• List of high-value problem areas and high-level opportunities
• New discovered product explorations
• Experimentation with practical application of novel technologies
Step 4:
Iterate on your initial idea or prototype
Objective: Execute fast iterations, based on customer insights and find the product-market fit with minimal development investment
• MVP, scoping and design
• MVP, testing and validating with real users
• User feedback summary and customer insights report
• Iterations and roadmap
Step 5:
Adopt discovery as an integrated and continuous process
Objective: Set product discovery and research as a continuous process across your company
• Workshop: How we can do discovery on “every occasion”
• Workshop: User-centricity as a company value
• Continuous “discovery customers” database- customers as “Development partners”
Certificates
• Product-led Certification, Pendo.io
• Data Product Manager Nanodegree Program, Udacity
• Product Management for AI and Data Science, Udemy
• Leadership for young leaders, Crispy und Resch
• Operational Leadership Program, HayGroup
• Agile Product Owner, SCRUM.ORG
• Innovation Of Products And Services: MIT’s Approach To Design Thinking, MIT
Testimonials
From our first meeting it was clear to me that Darinka would be an indispensable part of our team. I had the pleasure of building multiple features with her and was impressed with her time management, critical thinking, and overall wonderful leadership skills.
Che Harvey, UX Designer @ IBM Client Engineering
Darinka was able to focus the team on outcomes through a shared understanding of customer needs, aiming at the ‘why’ followed by the ‘what’ and with great success.
Alexis Dimitriou, Global Head of Agile @ RLDatix
I found the hands-on exercises and workshops especially useful because they helped me gain real-life knowledge that I can immediately implement for my business.
Irina Tarasova, Business Coach and Co-founder at Sensera
Ready to meet?
Let’s talk about your idea or project and explore how we can collaborate
